Curated to Cultivate

39 Concept is not just a project but an ongoing journey of creativity. The ecosystem is built around three core pillars: Concept Store, Creative Agency, and Gallery.

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39 Concept is a diverse creative ecosystem that always follows a philosophy of fine art - storytelling - culture.

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Events

MỞ BÁN VÉ EARLY BIRD - BLIND TICKET

Get your Early Bird ticket via link: https://megatix.vn/events/spinintoart

With Maitinhvi, Tùng Monkey, and Lê Thị Minh Tâm officially on board, and 8 more artists still to be revealed, Quay Đầu Là Art | Spin Into Art is slowly unveiling its surprising pieces.

The Early Bird ticket takes you into a night of full experience, from sight and sound to taste:

  • Experimental performance × 3D mapping: A playground of sound, light, and image. Visual artists and performance artists turn the entire space into a living artwork, so you don’t just watch, you become part of the performance.

  • DJ live sessions: 4 DJs, one Hip Hop palette, building a block party right by West Lake.

  • Veteran singers & rappers of the community: Voices and rappers who have stayed with, grown alongside, and left their mark on the street art and culture community.

  • VR experience: Let sound, light, and visuals carry you into another world.

  • 1 pop-up photobooth session @funstudio × Quay Đầu Là Art

  • 1 classic drink from Zodiac Bar

📍 Event details
Time: 14:00 – 20:00 | Saturday, 28/11/2026
Venue: Bạch Plateaus, 143 Trích Sài, Tây Hồ, Hà Nội

🎟️ Admission
Early Bird: 400K/person, ticket includes 1 drink
(Valid for purchases on Megatix from 1/11 to the end of 8/11)

The remaining pieces will be revealed very soon. Follow the event’s social channels so you don’t miss a thing!

Events

TỪ ĐƯỜNG PHỐ ĐẾN PHÒNG TRƯNG BÀY

FROM STREET TO GALLERY 

“Art is life, life is art.” - Keith Haring

To Haring, art was never a luxury reserved for museums or galleries built for the elite. It could appear anywhere in everyday life: on the walls of New York subway stations, on the streets, even on T-shirts and toys.

Street culture is the clearest proof of this. Everything starts with a yard to practice in, an empty wall, a neighborhood party. Practiced long enough and with enough heart, it slowly grows its own language and style. At that point, this culture is no longer an ordinary pastime. It has become art.

And because it comes from life, this kind of art reaches each of us in a very personal way. You don’t need to understand everything or know anything beforehand. Just look, listen, feel a rhythm or a line, and sense something quietly stirring inside you. Each person brings their own experience to it, so that art becomes something we experience and live alongside, not just something we stand and watch.

See you on 28.11.2026 at Hiphop Quay Đầu Là Art | Hip Hop Spin Into Art where you can experience Hip Hop in a creative space built for the senses: see, hear, touch, taste. Follow our channels for the latest updates!

Events

HIP HOP | QUAY ĐẦU NHÌN LẠI

From a block party in the Bronx in 1973 to the first headspins at Nhà Tròn and the Vietnam-Soviet Friendship Cultural Palace in 1990s Hanoi, Hip Hop has never been just a passing hobby.

It is a culture born on the streets, raised within a community, and fed by the energy of young people who were free, fearless, and all in.

From Breaking, Rap, and DJing to Graffiti, from self-started underground crews to international stages, Hip Hop has made its way into contemporary art, fashion, design, and spaces once thought to be beyond its borders.

“The street did not have to become more refined. Fine Art had to become more open.”

More than three decades of Hip Hop in Hanoi is more than three decades of chasing a passion and creating freely, relentlessly.

And when we turn our heads to look back, we see that Hip Hop is Art. Pursuing Hip Hop is practicing art. From the streets to creative spaces, from body movement to personal statements, from a small community to a culture that keeps expanding.

Spin into Art  is not just an event or a block party. It is a living museum of hiphop x fine art.

See you on 28.11.2026 at Hip Hop Spin Into Art, where you can experience Hip Hop in a creative space built for the senses: see, hear, touch, taste. Follow our channels for the latest updates!

Why do customers choose 39 Concept?

Our Threads

39 Concept is a diverse creative ecosystem that always follows a philosophy of fine art - storytelling - culture.

39 Concept Store

Where art steps out of the frame into everyday life. Discover artworks, art-merch, and unique souvenirs – creative yet approachable.

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Artworks

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Art-mech

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Limited Collection

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Copyrighted

39 Concept Store

Where art steps out of the frame into everyday life. Discover artworks, art-merch, and unique souvenirs – creative yet approachable.

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Artworks

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Art-mech

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Limited Collection

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Copyrighted

39 Concept Store

Where art steps out of the frame into everyday life. Discover artworks, art-merch, and unique souvenirs – creative yet approachable.

#

Artworks

#

Art-mech

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Limited Collection

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Copyrighted

39 Creative Agency

Every brand has a unique story that deserves to be told in the right way. From initial concept to launch and brand development, we craft your story through art, creating visual experiences that are both distinctive and meaningful.

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Branding

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Marketing Solutions

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Media Production

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Web-Design

39 Creative Agency

Every brand has a unique story that deserves to be told in the right way. From initial concept to launch and brand development, we craft your story through art, creating visual experiences that are both distinctive and meaningful.

#

Branding

#

Marketing Solutions

#

Media Production

#

Web-Design

39 Creative Agency

Every brand has a unique story that deserves to be told in the right way. From initial concept to launch and brand development, we craft your story through art, creating visual experiences that are both distinctive and meaningful.

#

Branding

#

Marketing Solutions

#

Media Production

#

Web-Design

39 Gallery

Founded by late artist Le Thiet Cuong, now carried forward by artist Nhat Le, who preserves his father’s legacy and brings new vitality to the space. More than just an exhibition space, it is a cultural dialogue, where the past meets the present, and where personal expressions echo the collective spirit of the times.

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Art Legacy

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Exhibitions

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Fine Art Collections

39 Gallery

Founded by late artist Le Thiet Cuong, now carried forward by artist Nhat Le, who preserves his father’s legacy and brings new vitality to the space. More than just an exhibition space, it is a cultural dialogue, where the past meets the present, and where personal expressions echo the collective spirit of the times.

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Art Legacy

#

Exhibitions

#

Fine Art Collections

39 Gallery

Founded by late artist Le Thiet Cuong, now carried forward by artist Nhat Le, who preserves his father’s legacy and brings new vitality to the space. More than just an exhibition space, it is a cultural dialogue, where the past meets the present, and where personal expressions echo the collective spirit of the times.

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Art Legacy

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Exhibitions

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Fine Art Collections

39 Studio

Built on this foundation to create wedding photographs of true artistic value. Every couple receives a work crafted uniquely for them, shaped by their story and their character. Because no love is the same, no happiness is repeated—and neither are our photographs.

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Cinematic

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Artistry

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Emotions

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Collecting Moments

39 Studio

Built on this foundation to create wedding photographs of true artistic value. Every couple receives a work crafted uniquely for them, shaped by their story and their character. Because no love is the same, no happiness is repeated—and neither are our photographs.

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Cinematic

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Artistry

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Emotions

#

Collecting Moments

39 Studio

Built on this foundation to create wedding photographs of true artistic value. Every couple receives a work crafted uniquely for them, shaped by their story and their character. Because no love is the same, no happiness is repeated—and neither are our photographs.

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Cinematic

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Artistry

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Emotions

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Collecting Moments

/creative-agency

Rooted in story, crafted as art

At 39 Creative Agency, we believe every brand has a unique story that deserves to be told in the right way. From the first spark of an idea to brand launch and growth, 39 is here to walk alongside you.

Branding & Identity

Designing logos, brand systems, and visual identities.

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Branding & Identity

Designing logos, brand systems, and visual identities.

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Marketing & Strategy

Building marketing solutions, communication strategies and impactful campaigns.

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Marketing & Strategy

Building marketing solutions, communication strategies and impactful campaigns.

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Events

Curating events that connect brands with audiences and the publics.

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Events

Curating events that connect brands with audiences and the publics.

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Graphic Design & Media

Creating visuals, producing content, and managing multi-channel media (Facebook, Instagram, TikTok, etc.)

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Graphic Design & Media

Creating visuals, producing content, and managing multi-channel media (Facebook, Instagram, TikTok, etc.)

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Creative & Art Direction

Guiding storyline and visual strategy across platforms and campaigns.

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Creative & Art Direction

Guiding storyline and visual strategy across platforms and campaigns.

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Web Design

Designing responsive websites that balance brand identity, usability, and performance.

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Web Design

Designing responsive websites that balance brand identity, usability, and performance.

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Our Beloved Clients & Partners